Customer Overview
Noovoleum is on a mission to transform one of Indonesia’s biggest environmental challenges — used cooking oil (UCO) waste — into a clean energy opportunity. Despite Indonesia producing 900,000 tons of UCO annually, most of it is still dumped or burned. Noovoleum built a solution that makes recycling easier through smart UCO collection points, technology integration, and community incentives
Challenge
While Noovoleum had built a scalable, tech-enabled network of UCO collection points, they hit a wall when it came to logistics execution. They explored using on-demand courier services like GrabExpress or GoSend, but quickly found those platforms couldn't meet their operational complexity.
Here’s why:
- Customized SOPs were non-negotiable: Riders needed to handle, pour, and operate the UCO collection machines — not just drop off a box. This required SOP training, consistent execution, and safe handling, which on-demand platforms couldn’t enforce.
- No way to integrate custom identifiers or logic: Noovoleum's system uses customer-specific QR codes to track which jerry can belongs to which person — so users can be credited correctly. But GrabExpress and GoSend don’t allow driver app integrations to support that flow.
- Rejection of non-standard items: UCO is heavy, messy, and doesn’t come in neat packaging. On-demand drivers frequently reject pickup requests due to unfamiliar item types — making the entire recovery network unreliable.
To scale across cities, Noovoleum needed fleet-level control, system integration, and trained riders — something only Dash could deliver.
Results
Partnering with Dash enabled Noovoleum to scale its mission — not just in size, but in operational precision.
In just 6 months, Noovoleum:
- Collected 30+ tons of used cooking oil — with zero missed pickups
- Expanded into 5 cities: Jakarta, Tangerang, Bekasi, Bandung, and Bali
- Fully integrated Dash into their app workflows — including QR-based customer tracking and real-time pickup triggering
- Deployed a trained fleet that follows custom SOPs for safe pouring and machine operation
- Enabled precise customer crediting through secure jerry can ID matching
- Eliminated failed pickups due to driver rejection — a major issue with generic 3PLs
“Dash has been instrumental in providing a tailored logistics solution for noovoleum— enabling customized pickup services for both B2B and B2C at scale. They’ve become an integral part of our journey to grow used cooking oil recycling across Indonesia.”
— Olivier Biot, Co-Founder & CTO, Noovoleum
